-Seabright Photography

People have said to me my whole life, “Your parents are both artists…..you must have artistic blood running through your veins!” …Well the truth is, I’ve never been much of a painter or sculpture at all, or any type of artist for that matter. But I definitely have a creative side to me, and I think it was apparent as a teenager that my artistic niche was more in hair design, make up and fashion.

I have been with L'Atelier since the doors opened in 2008, making me one of the original L'Atelier Family members. I couldn't have been happier to start my career at a beautiful place like L'Atelier. Apprenticing with my mentor and friend, Jenna McClure, helped me perfect my skills as a hair stylist and I have continued my education by taking classes at Aveda, Di Pietro Todd, Vidal Sassoon, Candy Shaw Balayage Academy, DevaCurl, Kevin Murphy, Jane Iredale, Wella, ICON as well as L'Atelier's bi-monthly Develop Me Wednesday’s. Continuing my education is very important to me and I make it a point to go to as many classes as I am able to.

I feel so lucky and excited to be a part of the L’Atelier family. To be in a surrounding where EVERY stylist in the salon has creativity flowing through their veins.  Even the salon itself is such an inspiring environment because the space is so exquisite, bright and artistic. What more could I ask for?! I feel fortunate to say that not a day goes by where I don’t wake up excited and looking forward to seeing my clients and doing hair; I truly love my work!

My goal as a stylist is to soak up as much knowledge as possible, continue my education, and become the best stylist that I can be. I want everyone who sits in my chair to feel well taken care of and well listened to. When I’m not at work I’m usually doing super cool stuff like reading a new book, doing Crossfit and generally staying active, traveling, and hanging out with friends and family. In April 2014 my husband and I welcomed our beautiful daughter, Cora to our home and in March 2017 we welcomed her little brother, Wyatt! I am thoroughly enjoying being a Mama and love how much I learn about myself by being a parent. 

I met a salon owner down south whose words made an impact on me: “Your hair is a canvas, let me paint you a picture.”

I look forward to meeting you!

Laina Ross

All Services include an in-depth/comprehensive consultation before commencing your service.


  • Precision to edgy to playful and bouncy haircuts

  • Dimensional and sun kissed highlighting

  • Beautiful, easy to maintain Balayage/hand painting

  • Grey Blending

  • Bringing Out Your Beach Waves

  • Blow Dry Lessons and Educating Clients to Style at Home With Ease

  • Make Up Application and Color Matching

  • Scalp Massage

  • Consultations

I use I.C.O.N EcoTech, Schwartzkopf and Sunlights color lines.  Prices are based on length, texture and abundance not gender or age. Please contact reception for an individual estimate.


  • Haircuts for over the ear length starting from 80.

  • Haircuts for below the ear length starting from 95.

Prices are based on length, texture and abundance not gender or age. Please contact reception for an individual estimate.

Color Services and Treatments:

  • Color & Grey Blending from 120.

  • Clear or Color Glaze from 100.

  • Balayage/hand painting from 125/hour.

  • Color Correction from 125/hour.

  • Natural Highlights from 150.

  • Shampoo Blow-dry from 35.

  • Scalp Facial from 50.

  • Special Occasion Hair from 95/hour.

Prices are based on length, texture and abundance, not gender or age. Please contact reception for an individual estimate.

“Knowledgeable and attentive staff. Lovely ambiance. Laina gives a great haircut. I also appreciate the product and style recommendations.”

Marlaice S.

“Laina did amazing job as always with my color and cut. It’s no wonder I have to schedule appointments with her months in advance. Great to have a hairstylist who respects my process and whom I can rely on to help me look my best!”

Diane V.

“I love LAINA! and I always love coming in. The atmosphere is so friendly, comfortable and I always leave feeling so happy with my new cut.”

Rebecca D.

“You guys are terrific; love Laina, coffee is good, service is over-the-top; place is shiny and tidy as can be; everyone should know about you!”

Daphne L.

"This salon is lovely, the people are friendly, and the stylists are top notch. I love their coffee (hah)! I have been seeing Laina Ross for several years now, and she is fabulous. She is artistic, professional, and fantastic at her craft. I especially love the way she colors hair, she has a great eye. Highly recommend!"

Robin J.

"My experience Friday was perfect! The customer service as soon as I walked in the door was awesome - I immediately had a delicious cup of tea and was taken care of. Laina was amazing and gave me a wonderful haircut and experience! Thanks for everything!"

Taylor S.

"I was only visiting Santa Cruz and had heard about L'Atelier from a family member; I'm so thankful for this recommendation. I booked an appointment on a whim for a cut and style.

First of all, their receptionist is incredibly professional and kind. She answered all of of my questions and quieted all of my fears about having a salon that was unknown to me cut my hair and made me feel quite at ease. Upon entering the salon, I was greeted warmly and was offered some beautifully presented lemon water while I waited. My stylist, Laina Welsh, after finishing one of the most beautiful styles on her previous client and making her station absolutely spotless, came over and my wonderful experience began.

Laina is very well educated and her consultation was phenomenal. I came in thinking I was going to have just my usual trim, but through her personality and professionalism, I trusted my hair in her hands entirely. I'm not sure that I have ever had a more pleasant experience at a hair salon. Not only was the atmosphere beautiful, relaxing and clean, Laina gave me the best haircut I've ever received. I live in Texas and so wish I could be there to continue my hair's and my relationship with Laina and L'Atelier salon.

I wish there an option to give more stars than five because both Laina and the salon definitely deserve more."

Jordan M.

"Here's the deal: I got sent to this place when it was clear I needed more than a $10 haircut. My housemate who worked there at the time, sent me to Laina, whom she figured would be the best fit for my hair and personality. That was almost three years ago. I go every four weeks. I book it out twice as long as that, because she's in high demand for good reason. She is generous, helpful, attentive, and she has your best interests and best cut for you in mind. The rest of the staff is service oriented, and will jump through hoops to make your visit as memorable as your haircut. You can't go wrong with Laina. Whether you know what you want or you don't know where to start, my money is on the fact that you'll leave happy with how you look."

Jeremy F.

"OMG best salon ever! So I had a total hair emergency- I tried a box dye to dye my hair dark brown and it turned out BLACK.
Laina worked her miracle shampoo in my hair, and 2 hours later, I had my gorgeous brown hair back!
LOVE IT, will definitely go back!"

Barreloffun E.

"For me, one of the worst parts of moving is finding a new salon.  I hate having to suffer through bad haircuts until you finally find the right person.  Thank goodness, this time I had the good fortune of coming into L'Atelier.  Laina Welsh is fabulous!  For the past two years she's been helping keep my hair  good.  She understands how little I like to do my hair and always gives me a cut that is easy to manage but still looks cute and sassy.  She has introduced me to a few products I love but is never pushy with the sales.  Overall, a great place to go!"

Lynds H.

"Laina is a phenomenal hair stylist! I actually hate going to get my hair done, but thoroughly enjoyed myself the last time she cut my hair. She is very courteous and does everything she can to make your hair look exactly how you like it. She is also very knowledgeable about hair products for various needs and types of hair. I loved my hair cut and appreciated her following up with me to see how I liked it after I left :) I can't recommend her more!"

Rachel S.

"I had a fantastic experience with Laina Welsh yesterday.  She listened to what I wanted and gave me a great new style.  She probably cut off 6 inches and I look and feel great.  I am new to the area and am thankful to have found a salon that I love right away.  They use green products which is a huge plus in my book.  The salon is light and airy and although it is a very high end salon the energy was friendly and relaxed.  The cucumber water is a nice touch and demonstrates the attention to small details that really enhance the experience. I am looking forward to the complimentary eyebrow shaping and tinting. Worth every penny!"

Tamara C.

"Laina @ L'Atelier is still my go-to stylist after 7 years. Great stylist, great salon. Keep it up!!"

Lyndsey L.

"So sad I just found this place after 4 yrs of living here- the salon and Laina were amazing! They had delicious coffee and a treat when I arrived which was awesome because I didn't have time for breakfast that morning. Laina listened to my goals and also used her expertise to guide me on realistic expectations! The cut was great and will definitely be going back!"

Tara B.